16 months ago, AI could complete tasks that take a human 21 minutes.

Today, it completes tasks that take a human almost 12 hours — in a fraction of the time.

A 41x jump in capability.

Your product process needs to keep pace.

I help product teams rewire their workflows around AI — from strategy through to shipped code.

The problem

The playbook your team was built on is already out of date.

Traditional product management assumes that what's technologically possible at the start of a project is roughly what's possible at the end. PMs gather information upfront, make confident bets, then execute a plan over months.

Exponentially improving AI models break that assumption. The constraints you designed around can disappear mid-project. You're building on ground that's rising underneath you — and teams need to reorganise around that reality.

How I help teams transform

Plan in short sprints

Replace long-term roadmaps with rapid experimentation. I help teams adopt a side-quest culture where engineers, designers, and PMs all explore beyond their usual role — testing ideas that would have been too expensive to try before AI.

How I help teams transform

Demos over docs

Swap documentation-first thinking for prototype-first thinking. When you can go from spec to working prototype in an afternoon, wrong bets become cheap. I embed with teams to build this muscle — shipping demos that anchor real product decisions.

How I help teams transform

Revisit with every model

Every model release is an implicit prompt to revisit what you've already built. I help teams build the habit of deliberately pushing boundaries — testing things they think are too hard, and catching the moment a feature becomes dramatically better.

How I help teams transform

Do the simple thing

Clever workarounds for model limitations become unnecessary complexity when the next model drops. I help teams resist over-engineering and keep implementations simple — so they can swap in new capabilities the moment they arrive.

In practice

Teams I've helped transform.

Neverbland

Digital Product Agency

Helped Neverbland adopt AI-driven product development workflows across their client projects. The team now ships faster, with prototypes reaching production readiness in days instead of weeks — without sacrificing craft.

Nesta

Innovation Foundation

Embedded with Nesta's product team to transform how they design and build digital services. AI-powered workflows meant we could explore more ideas, validate faster, and ship at a level of polish that previously required much larger teams.

Ready to transform your team?

I work hands-on with product teams to adopt AI-driven workflows. No slide decks. No theoretical frameworks. Let's talk about what's slowing your team down.

Get in touch